iRejuvenate is the esthetic division of ROG, under the direct care of Alan Gruber, MD, ophthalmic plastic surgeon.

Dr. Gruber has been performing cosmetic eyelid surgery for 35 years on thousands of highly satisfied patients. These surgeries include upper and lower blepharoplasty and ptosis repair for drooping eyelids.

We are excited to bring to the Rochester community INMODE radiofrequency minimally invasive treatments to improve and rejuvenate aging eyelids and face.

INMODE includes these treatment options:


Morpheus8 uses radiofrequency microneedling to penetrate just below the skin surface to use thermal energy to tighten the skin of the lids, face and neck and stimulate collagen production. This requires 3 treatments for best results, scheduled 4-6 weeks apart, and is done under topical anesthetic.

Accutite and Facetite

Accutite is used to treat the eyelids and Facetite is used on the lower face and chin. Also using thermal energy from the INMODE radiofrequency device, these treatments are delivered into the deeper tissues by a probe that enters through a needle-size opening under local anesthesia. This more powerfully tightens and contours problem areas like the lower eyelids, chin and jowls. It also stimulates new collagen production so continued improvement will be seen over 3-6 months. This is a one-time treatment.

The above two treatments can be combined for optimum results. In addition, we offer Botox and Xeomin injections for fine lines and wrinkles, as well as outstanding skin care products and advice.

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Brighton Hours

8:00AM - 5:00PM
Closed at 12 pm on alternating Fridays

Greece Hours

8:00AM - 5:00PM
Closed every other Friday

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